Category Archives: Sales

How Abandoned Cart Module Integration With Lightspeed Api Helps Ecommerce

LightSpeed Abandoned Cart Module helps ecommerce merchants in a great way. It keeps track of shopping cart when products added. It will notify, if the cart is added with products and left abandoned without completing purchase action. This will help to influence remarketing actions like email marketing newsletters to boost sales with offers and promotions individually.

LightSpeed POS Abandoned Cart Module Integration Requirements:
LightSpeed API Developer
LightSpeed Pro or Cloud Version 3.5

How LightSpeed Abandoned Cart benefit ecommerce web store:
When abandoned cart module integrated to LightSpeed Web store by API integration, it is ready to amplify your conversions. Mostly ecommerce customers require reminder to take buying action. Some people usually login to buy a product and add them to cart but leave without completing checkout process for any reason or may be of no reason.

Those customers need little push to complete buying action with Email Marketing. This module lets you Email the dynamic link to preloaded cart with un-bought products. Thus user can just click the link to login automatically for completing the checkout process. This tool is a strong remarketing tool for LightSpeed POS ecommerce web store. This is how it benefits ecommerce by
hooking up personalized marketing.

LightSpeed POS Cart Reporting:
You can get the detailed reports of the logged in users who left the cart abandoned. The tool lets the administrator to download the customer details such as name, age, date of birth, products added to cart, cost of the products etc as CSV. This information helps to send promotional email on their birthdays to bait customers for increasing sales.

Additional LightSpeed POS MailChimp Email Module:
You can create Email and Schedule them by installing MailChimp Email module and also possible to configure SMTP setup to send and receive emails on Gmail or Hotmail as per convenience. This strategy can help in boosting server performance by using the free mail server instead of using applications servers. This can be done either in SSL or TLS to send more secured emails. The LightSpeed web store administrator can send shipping confirmation Emails, invoices email by scheduling them appropriately.

There are multitude of advantages are made available on point of sale systems like LightSpeed Retail POS at these days like Magento. Magento LightSpeed Integration makes everything easier for the ecommerce merchant, as all these modules are available in Magento itself. There are no separate modules required.

Skills Of A Successful Sales Person

Brevity in client conversations:

In Hamlet, Shakespeare said it best: “Brevity is soul of wit.” When marketing a particular product, a buyer will lose interest if the benefits of the solution are not expressed in a clear and concise manner. Psychologically, buyers usually have a lot on their minds (as they have their own jobs and goals too) and want to get to the point. Too much information or elaboration on a certain topic can put a sales person in a position where the client purposely avoids them due to their conversations’ perceived length. If you want an example, call one of my family’s pet sitters (name confidential).

Question and Benefit Selling:

Either speaking in-person or over the phone, a good sales person asks the proper questions and uncovers the client’s needs in a timely, friendly and professional manner. They also always write down the client’s concerns in order to address them one by one. Knowing these requirements allows the sales representative to work with the buyer bit-by-bit to solve their problem via a tailored offering. In a meeting, it is the buyer, not the seller, who should control the situation.

Accessible Language with Supporting Evidence:

In nearly any complex sale, a sales person will deal with all different types of decision makers within a company. This can range from that stereotypical reserved CFO to the boisterous VP of Sales. No matter who they are, they will all understand catch phrases such as ‘hit it out of the ballpark’ or ‘we can give you a better price, however, as we all know, at that price, I feel that the resources we can allocate may be a swing and miss.’ These are aspects of everyday life, and to bring them to the negotiation/sales table can put everyone on the same page.

Efficient phone technique:

Nothing grabs the undivided attention of somebody purchasing a product better than a sales representative who speaks with a tone of voice that not only shows confidence in himself, but confidence in the product he or she is selling. Typically, I can tell a good salesperson within thirty seconds, due mainly to voice projection and confidence. Also, before a strong bond is formed with the client, intelligence and proper grammar are significant steps to becoming a respected part of that client’s business day and decision making process. Most importantly, good phone technique follows the old proverb straight and to the point.

Next time you make a cold or warm-call try saying, “Mr. Smith, my name is Bob Salesman; I’m calling from ________ (maybe even add in what your company does). I do truly understand you are very busy, however could you give 30 seconds of your time? About a week ago, you came to my firm inquiring about x, y or z, and I’m hoping to set up a five minute phone conversation in the next few weeks to elaborate on our organization and better introduce myself.” Ink in the appointment and, prior to that next phone call, refer to the “Question and Benefit Selling” part of the article.

Industry Contacts:

In any industry, the easiest way to get in the door is to know the decision makers within your target market. These days, being able to sell to “C” level executives (the new Lexus of resume listings) is a skill in great demand. These contacts are formed over time through trust, careful relationship building and delivery of a product that the executive and her company perceive to be beneficial. The effective sales person realizes that these people are busy and that account manager must be on-call to see them whenever a free moment arises. If you want to know how to find out who these people are, websites such as Linkedin.com, Hoovers and Selectory.com can get you the right names. Now, with the right wit and an ability to get past the gate keeper (sales term for assistant), you can build your own black book of important contacts.

Friendliness and Professionalism:

Good sales people represent their organization in a professional manner while reaping the benefits of establishing good relationships with their valuable client base. However, some of these aspects can backfire when making a sale or laying the groundwork for a “cross-sell” or future business. How can this go wrong? Occasionally, Account Representatives tend to have a very outgoing personality and can easily cross the bounds between a good working relationship and an outside friendship. The best friend tactic sometimes will work with occasional clients as they want to establish both a strong working and personal relationship with their sales representative. Other clients have their own interests and think of a sales person as only a minute (and possibly annoying) part of their work day. Unless the product and service is great, a professional faux pas can kiss just about any account goodbye.

Madden Girl Zoiiee Boots – Back In Stock – Great Sale

Madden Girl Zoiiee Boots are back in stock. Don’t miss this great sale before they all sell out again.
I want to tell you about the greatest boots I’ve ever owned. The Madden Girl Zoiiee Boots are one of the hottest boots out this season (that’s why they were out of stock for awhile so make sure to grab yours quickly).

Why everyone loves these Zoiiee Boots

The best way to describe the look of the boot is “cute”. They have buckled strap accents at the heel and top line which gives them a little of a Western look. There is a long contrast-fabric zipper at the back which offers super–easy entry and is just plain “cute”. The calf is roomy for those with “”athletic calves” and allows room to tuck in pants. Size “B” is perfect for most women (even if you usually wear a C/D.) The heel is low and the boot is super comfortable for walking (miles) in.

The boot comes in black or tan. It runs a little big so you may want to order half a size smaller than you usually wear. They can definitely be dressed up or down which makes them an awesome boot for the price.
Where to Get the Best Sale on Zoiiee

I love mine. I’m already wearing them every day. They seem to go with any type of outfit (well, maybe not formal 😉 I’m going to give you a link to see some pictures and get more info as well as ordering info (I know they’re hard to find, but I found the place that has them and it has the lowest prices). Read all the reviews written up on them. You’ll see that this is one “popular” boot.

They already sold out once but they just reordered so grab yourself a pair real quickly!

Shipping and Returns are FREE (so order more than one pair to make sure that you get the right size).

How To Create A 30-60-90-day Business Plan To Use In A Non-sales Interview

Can you use a 30-60-90-day plan for non-sales jobs? Of course–it works for marketing, project management, technical support, and many others. For instance, I got a call from a candidate going for a job in Marketing Communications. He had a 30-60-90-day template, but needed help translating it into a document for a non-sales job like the one he wanted. We spent a few minutes brainstorming together, and came up with some ideas and new directions that I also wanted to share with you.

To begin with, remember that there are objectives you have to achieve in every job. They aren’t all achievable in the first 30-60-90-days (or even in the first 180 or 360 days), but even with a really long-term objective, there should be some kind of break down of what needs to be done when, and certainly at least some of them can be taken care of within the first 30-60-90 days. So, for example: if you are in Marketing Communications, and you’re supposed to be building to a complete product launch in 9 months, there are some things that can be listed out to be done in the first 30-60-90-days in order to set yourself on the path to success and prosperity. Those are the objectives that you would use in place of sales objectives.

The same types of communications happen in many kinds of jobs – just not necessarily with customers. Instead of meeting with outside customers (as in sales), you might have more internal meetings, or you might be meeting with external vendors. For example, if you’re an events coordinator, you’re going to have to go on sites, request and review bids, share those with the sales staff perhaps, and have a plan for what needs to be done when.

Other possibilities for objectives to include in your 30-60-90-day plan: training, site visits, or learning company systems. There are many ways to tailor a 30-60-90-day plan to whatever job you’re interviewing for. Also, learning enough about the job to put one together will be helpful to you when you ask your own questions in the interview, because you’ll start off with more information than the average candidate.

The point to keep in mind is: Creating a 30-60-90-day plan shows initiative, preparation, written communication skills, and that you’re interested enough in this job to have done your homework. That’s always impressive to hiring managers.

Tips For Writing More Effective Copy For Your Sales Letter

If you currently have a copywriting piece that’s not performing up to par, then maybe this article will be of some use to you. Writing winning sales copy does not have to be hard. All it takes is some minor tweaking and you will find that your changes can be the difference in mediocre response and world-class results. Here’s the first tip for making all of your copywriting pieces effective. 1) Redo your headline Writing a winning headline does not have to be complicated or hard. Your entire sales piece depends on the effectiveness of your headline, so you will want to make it good. If your headline doesn’t do the job of captivating a reader, your whole sales piece is in trouble. Your headline will comprise of up to 80% of the success of your sales letter – so it’s that important. One of the best things that you can do for yourself if you want to start writing winning headlines is to create something that is called a swipe file. A swipe file is simply a collection of winning ads and sales letters. They are there to make your copywriting job a lot easier. Whenever you need to write a sales letter from scratch, use a sales letter from your swipe file as a template. It’s the easiest way to get started writing a winning headline. 2) Talk one-to-one In your copywriting piece, you will want to speak in first person to your reader. Use the word “you” a lot in your sales letter. This makes everything more personal and actively engages the reader into your sales piece. When you speak one-to-one to your prospects, you’re talking to them as if they were sitting across the table from you – and this is how you want to address your prospects. 3) Use bullet points Bullet points basically tell your reader what they will receive from your product. When writing the bullet points for your sales letter, you want to make each one like a mini-headline. Each bullet should be the equivalent to the headline of your entire sales letter. Don’t skimp when writing your bullets or make them weak. They play a pivotal part in the success of your sales letter. 4) Use the postscript A lot of readers skim to the bottom of the page when reading sales letters, and you can use this opportunity to sell them on your product once more. When a reader skims to the end of the page to see what’s at the bottom, summarize your entire offer via your postscript or PS. The PS should briefly summarize everything you just said and should entice your reader to want to read more. All effective postscripts still lets the reader know what’s in it for them, so you will want to detail what your prospects will receive at this part of your letter. All of these tips for writing more effective copy can be very helpful if you put them to use. Be sure to start using them today if you want to increase your sales and profits.

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